What actually needs to be on a UK electrician’s website — built around how people search for one, not a generic template.
Not a features list — the things that come up before someone actually books a electrician.
Can you come out today, is the power actually off while you work, and do you do small jobs (one socket) as well as big ones (a full rewire). A site that answers this up front gets the call instead of the enquiry form.
Tidy consumer units and clearly labelled circuits, not just a finished light switch. Electricians sell on neatness of the work you can’t normally see — the board, the cable runs, the testing kit.
Property type (house, flat, new build), the job in one line (rewire, socket, EV charger, fault), and roughly how old the current wiring or fuse board is.
No power and fault-finding are the two searches people make in a panic. A visible, one-tap phone number and a clear line about same-day call-outs does more work than a paragraph of history.
Free demos, built before anyone paid a penny -- not paying customers.
£149 to start, £350 when you approve the finished site — only after you've seen the free demo. Domain and first-year hosting included. No monthly fees unless you choose the optional £29/month care plan.